EXPERIMENTAL CREATIONS AT VENTURA LAMBRATE: Material Experiments

This is the on going project of Experimental Creations that started upon its launch in 2013. In the exhibition held last fall in Tokyo, the designers exhibited the ideas that came before formulating the final product which represented the maximum design capabilities of each designer. The new materials discovered through these experiments have possibilities to be made into various products.
For the exhibition this spring, seven selected designers will not only present their original materials but also introducing the products that derived from them. By focusing on the texture and colors, there will be a collection of new products that capture the heart of consumers. Out of eight materials born from this project, there are twice as many product selections available today.